Google Analytics verification

Google Analytics is basically a free analytics tool provided  by Google. It can be used for closely monitoring the progress and performance of our websites. This tool help us to provide real-time access to our websites. Google analytics is the collection,processing,analysis and reporting of Internet data for the purpose of understanding and optimizing websites. Basically it observes and analyze visitors behavior to a website. However,Google analytics is not just a process for measuring web traffic but can be used as a tool for improving the effectiveness of a website.

Google Analytics helps us to:

• Act as a Traffic provider. Traffic to a website means,the number of visit to our web page or site.

• To know the exact location of visits.

• Overall behavior of a visitor while visiting a website.

• To know the number of visits to a website.

• To know the Traffic source.

• Also know the device and connection used by visitors.

Type of Traffic sources:

• Direct traffic

• Organic traffic

• Social media traffic

• Referral traffic

• Traffic from Google ads

Direct Traffic

• The traffic obtained from those visitors who reach our website by search using direct URL of our site.

Organic Traffic

• The process of reaching a website by organic search or natural visits through a search engine.

• we can identify which pages they visit,the page from which they exit,give information about the page currently visiting and pages they do not visit.

Social Media Traffic

• Obtaining visits through social media to our websites.

Referral Traffic

• Obtaining visits through links from other websites.

Traffic from Google ads

• Traffic or visit obtained from google ads.